Polygraph services.
Advertising – is an art of persuading. Polygraphs – is of the main modern instruments of this art. Promotion of any product or service is can not be provided without polygraphs following today. Business cards, folders, booklets or labels, catalogues and poster, all this things in combination with other advertising methods are fighting for your clients in offices, on the streets, in mailboxes, trading centers, on shop shelves. It’s a common, that one of the major factors is design, but we will describe it in details in appropriate section of our website, and now we want to pay your attention at the main types of printing, their advantages, disadvantages and important nuances.
Digital printing – print fast and qualified!
Nowadays a market of digital printing services is rapidly developing and wins new positions. It has place because digital printing has a row of great benefits before traditional types of printing.
Efficiency.
Life tempo in business is becoming quicker from year to year! We are using digital replication if customers requirements of time are short and timeframes between the order and delivery of finished products require to work basing on the principal “Today for today”. Even very punctual clients that properly order production and carefully plan their advertising campaigns, sometimes forget about very important and urgent business cards or prospects. With the help of digital printing methods we find exits even when production is needed «for yesterday».
Personalization of finished production.
Very often we have to execute such orders, when it goes about preparing to personal and corporative parties, conduction of seminars or conferences. Digital printing allows to receive high quality of background prints (plashes) and all production holds one color and do not vary.
Quality and technical specializations of digital printing.
Unlike offset printing, in digital printing such problematic phenomenon as discrepancy of colors, different shades (it happens when some copies of product vary in shades), or when one side of a copy appears on the other. Digital printing provides high quality of background prints (plashes) and all production has the same color and doesn’t differ from each other.
In some cases digital printing has some restrictions – if there is a need of clear transmitting of company or corporate colors, so called pantones. Also there is a restriction concerning the grades and textures of paper that can be used in printing.
Price – plus or minus?
Price of digital printing is made for local and personalized circulations of production. In this cases the price of your order will be adequate, when ordering large commercial circulations it’s worthily to use other printing technologies – you will get more competitive prices for printing.
Offset printing.
Offset printing – is the most popular type of printing. Offset technologies provide qualified, quick and non expensive printing of large circulations of polygraph production, a need for which appears during advertising shares or campaigns, printing of advertising-presentational materials - flyers, booklets, brochures, calendars, greeting cards, as well as for producing labels and packaging products. Offset printing is also used for making periodicals (magazines, newspapers, catalogues and so on) and books.
Benefits of offset printing:
Specialties of offset printing usage:
Press-stencil printing.
Press-stencil printing or press graphics – is one of the oldest existing printing types. Main characteristic feature of this type is saturation and brightness of color delivery, making prints of delicate and very small elements and also resistance of prints to outer factors. Besides, with the help of press printing can be provided printing on non-standard and textured surfaces.
Press printing – a habit, fashion, or exclusive?
Some types of digital technologies now can argue with the abilities of press printing, but the ability of printing on different materials – paper, cardboard, fabric, glass, plastic, wood, metal and the «volume» print, that gives an additional exclusiveness to production – are unconditional pros of this technology. Most of technological steps of press printing – hand made work, that gives an additional exclusive element to finished production.
Also we should mention a comfortable ratio price/quality in small circulations and ability of pantone printing, which can be a categorical requirement for creating some types of corporative advertising polygraphs.
Specialties of press-stencil printing:
Usage of stencil printing.
Large print.
Large print, depending on the aim of use can be divided into two types – it’s outdoor advertising and interior. This two types differ both with the method of causing and the quality of printing, namely resolution.
For outdoor advertising it’s first of all printing of posters (city-lights, bill-boards), banners, flags, and also printing on self-adhesive lamina for vehicles execution, lighted signs and shop windows.
For execution of interiors this type is used for printing posters, producing a variety of stretching for mobile and exhibition stands, light box and printing reproductions of pictures and textiles.
All products manufactured by large-print can be divided by the usage printing materials (paper, banner, adhesive tape, fabric), terms of use and purpose of use (outdoor advertising, interior).
The success of your campaign in the modern conditions of competition, in many ways is a success of its printing embodiment. Therefore, for successful implementation of projects, an important factor is a correct choice of technologies, which will be used for producing products.
We always reasonably try to come to the determination of «golden middle» of your needs, goals and the final result !
Advertising – is an art of persuading. Polygraphs – is of the main modern instruments of this art. Promotion of any product or service is can not be provided without polygraphs following today. Business cards, folders, booklets or labels, catalogues and poster, all this things in combination with other advertising methods are fighting for your clients in offices, on the streets, in mailboxes, trading centers, on shop shelves. It’s a common, that one of the major factors is design, but we will describe it in details in appropriate section of our website, and now we want to pay your attention at the main types of printing, their advantages, disadvantages and important nuances.
Digital printing – print fast and qualified!
Nowadays a market of digital printing services is rapidly developing and wins new positions. It has place because digital printing has a row of great benefits before traditional types of printing.
Efficiency.
Life tempo in business is becoming quicker from year to year! We are using digital replication if customers requirements of time are short and timeframes between the order and delivery of finished products require to work basing on the principal “Today for today”. Even very punctual clients that properly order production and carefully plan their advertising campaigns, sometimes forget about very important and urgent business cards or prospects. With the help of digital printing methods we find exits even when production is needed «for yesterday».
Personalization of finished production.
Very often we have to execute such orders, when it goes about preparing to personal and corporative parties, conduction of seminars or conferences. Digital printing allows to receive high quality of background prints (plashes) and all production holds one color and do not vary.
Quality and technical specializations of digital printing.
Unlike offset printing, in digital printing such problematic phenomenon as discrepancy of colors, different shades (it happens when some copies of product vary in shades), or when one side of a copy appears on the other. Digital printing provides high quality of background prints (plashes) and all production has the same color and doesn’t differ from each other.
In some cases digital printing has some restrictions – if there is a need of clear transmitting of company or corporate colors, so called pantones. Also there is a restriction concerning the grades and textures of paper that can be used in printing.
Price – plus or minus?
Price of digital printing is made for local and personalized circulations of production. In this cases the price of your order will be adequate, when ordering large commercial circulations it’s worthily to use other printing technologies – you will get more competitive prices for printing.
Offset printing.
Offset printing – is the most popular type of printing. Offset technologies provide qualified, quick and non expensive printing of large circulations of polygraph production, a need for which appears during advertising shares or campaigns, printing of advertising-presentational materials - flyers, booklets, brochures, calendars, greeting cards, as well as for producing labels and packaging products. Offset printing is also used for making periodicals (magazines, newspapers, catalogues and so on) and books.
Benefits of offset printing:
- high quality of reproduction of original in comparison to other types of printing
- while printing not only main colors are used (CMYK) but also an additional palette (PANTONE), what is impossible in digital printing. Also it’s possible to use selective varnishing of individual elements and fragments depending on design. It sufficiently improves the quality of your advertising solutions, underlines the benefits of products or services.
- large circulations of products are printed in much shorter terms, in comparison to other types of printing.
- with large circulations in offset printing, a principle begins to work – the bigger the circulation is, the smaller the price is for one copy of product.
Specialties of offset printing usage:
- while printing small circulations, the price can much higher in comparison with digital printing
- personification of data in offset printing is impossible, and marking of production with changeable data is possible only as an additional process.
Press-stencil printing.
Press-stencil printing or press graphics – is one of the oldest existing printing types. Main characteristic feature of this type is saturation and brightness of color delivery, making prints of delicate and very small elements and also resistance of prints to outer factors. Besides, with the help of press printing can be provided printing on non-standard and textured surfaces.
Press printing – a habit, fashion, or exclusive?
Some types of digital technologies now can argue with the abilities of press printing, but the ability of printing on different materials – paper, cardboard, fabric, glass, plastic, wood, metal and the «volume» print, that gives an additional exclusiveness to production – are unconditional pros of this technology. Most of technological steps of press printing – hand made work, that gives an additional exclusive element to finished production.
Also we should mention a comfortable ratio price/quality in small circulations and ability of pantone printing, which can be a categorical requirement for creating some types of corporative advertising polygraphs.
Specialties of press-stencil printing:
- difficulty and high prices of multicolor printing with a requirement of exact match of colors and design elements
- long-lasting pre-printing preparing, which makes this printing non-competitive in shorts terms for printing
- a comparatively high price in comparison with offset and large circulations
Usage of stencil printing.
- printing of exclusive polygraphs, especially with the use of textured paper (business cards, greeting cards and invitations, folders)
- textile printing (T-shirts, caps, flags, clothing, etc.)
- printing on souvenirs (pens, cups, lighters, etc.)
Large print.
Large print, depending on the aim of use can be divided into two types – it’s outdoor advertising and interior. This two types differ both with the method of causing and the quality of printing, namely resolution.
For outdoor advertising it’s first of all printing of posters (city-lights, bill-boards), banners, flags, and also printing on self-adhesive lamina for vehicles execution, lighted signs and shop windows.
For execution of interiors this type is used for printing posters, producing a variety of stretching for mobile and exhibition stands, light box and printing reproductions of pictures and textiles.
All products manufactured by large-print can be divided by the usage printing materials (paper, banner, adhesive tape, fabric), terms of use and purpose of use (outdoor advertising, interior).
The success of your campaign in the modern conditions of competition, in many ways is a success of its printing embodiment. Therefore, for successful implementation of projects, an important factor is a correct choice of technologies, which will be used for producing products.
We always reasonably try to come to the determination of «golden middle» of your needs, goals and the final result !
